It's also been said that Instagram has made changes to its algorithm to give greater visibility to accounts that are using Reels, so that's another reason to give this feature a try. However, the term 'viral' is subjective and can mean different things to different brands. When I say viral Instagram content, I mean content that makes people tag their friends, like, comment and save it to their albums. Creating content of Instagram famous places can certainly help to capture your audience’s attention and go viral.
So, how can you increase your odds of going viral on the ‘gram? One way to find trends is to regularly check the Explore grid. If you are in the same niche and have a similar following, chances are that a similar post would perform for you as well and could Go viral on Instagram.
How many views do you need to go viral on Instagram?
When the word viral is used to describe a video, it doesn’t refer to the type of content but rather to the way in which it gains popularity. So if you want to create a piece of super viral content, you’re likely better off sticking to images rather than video to get the best results. Going viral on Instagram means posting content that rapidly spreads through the platform and is shared quickly by thousands of Instagram users. However, you should keep in mind that the bar for achieving viral status can vary between different social media platforms.
In short, a viral video is a video spread by users who share and like it, thus increasing its number of views and making it reach viewers outside the original target audience group.